Content marketing is quickly becoming more than a buzzword - it's an essential part of every company's and salesperson's toolbox. You can create and share amazing content, but unless it's done with the right context as part of the right plan, it won't be effective.....
"Please, Sarah, you've got to be friendlier on the phones!"As soon as I said it, several years ago to one of my employees, I felt horrible. It wasn't so much that I had said it- it was how I said it, in front of other...
I sat in traffic in Boston, Massachusetts one cold fall morning 16 years ago, cursing myself, cursing the cars around me, and cursing the world. I had prepared so much for the job interview at the prestigious firm I was driving to – done research,...
I recently picked up a friend at the airport, and he enthusiastically told me, "I just met the nicest woman on the planet on my plane!""Awesome", I responded. "What was her name?""You know, I'm not sure," he told me."Ok, then," I continued. "What did she...
We tend to either glorify or oversimplify the life of the entrepreneur. We've all heard the stories of entrepreneurs slaving away in their basements, garages or dorm rooms until they hit the jackpot and build their fortunes. But for many entrepreneurs, it's more of a...
He comes in many shapes and sizes, but we've all seen him. He's terrifying, sneaking up on us when we least expect it. His methods of disruption and fear have gotten more varied as technology has progressed- 20 years ago, he would just call us...