Dave Kerpen | Uncategorized
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Social media has made personal branding and marketing more accessible and attainable than ever before, allowing professionals to establish themselves online within several weeks. The increased opportunity means increased competition, which means professionals need to thoroughly analyze and understand what each digital vehicle is meant to...

Earlier this week I published an article on Inc. called, "5 Ways to Make Social Media a Mindset, Not a Tool." It incorporates an interview I conducted with Erica Dhawan, author, strategist, and CEO of Cotential. Together she and I explore adopting a new mindset about...