This article was originally posted on Inc.com Fad or not, you can make real money for your business if you're smart. In case you've been living under a rock for the past week (or maybe just enjoying a nice summer vacation), PokemonGo has taken the country (and...
This article was originally posted on Inc.com Pay attention to youth marketers as they can predict the future. Millennials and Gen Z are the first generations to be constantly connected, and their lifestyle is driven by staying on top of the latest social trends. Companies that want...
This article was originally posted on Inc.com Marketing advice from an 18-year-old college grad and entrepreneur "I made about 37 infographics that generated almost a million views." Though he may not realize it, Vip Sitaraman is a genius of content creation, as he rattles off the statistics of...
This article was originally posted on Inc.com A textbook example of how to do marketing right in a niche industry So often, we read about how to do marketing right, or how to do SEO right, or how to do social media right. But these articles are written...
This article was originally posted on Inc.com What could a 17-year-old entrepreneur possibly teach the world about business principles? Turns out, quite a lot It's no secret that the startup lifestyle is demanding, but it's also meant to be satisfying and fulfilling, especially since entrepreneurs are in...
This article was originally posted on Inc.com Content marketing can be very effective, but you've got to play by the rules As we all know, the digital and online landscape is transforming at an exponential pace. As a lawyer, your online presence and marketing efforts have a...
This article was originally posted on Inc.com You don't have to break the bank to do social media well. It's getting harder and harder for small-and-medium-sized businesses to keep up with big brands, but a few tools are democratizing marketing so that businesses can compete in a...
This article was originally posted on Inc.com Insights from a CEO who did it How does a startup raise $30 million and become a market leader in just a few years since opening its doors? This is the million-dollar question, literally, that keeps founders up at night,...
This article was originally posted on Inc.com How to make yourself bigger than you are. October is the new January. The leaves are changing, there's a chill in the air, and for those of us with kids in school, we're finding ourselves with a bit more time...
This article was originally posted on Inc.com Heed this CMO's warnings The month of December can be either magical or disheartening for your business, depending on how well you can turn the holiday buying frenzy into sales. While it is tempting to pull out all the stops...